Jisoo just stepped into sport-lifestyle territory with a BoF exclusive, and Jennie's Chanel run now has Korean fan receipts behind it — both on the same Thursday. Welcome to the BLACKPINK Daily Podcast. Today we've got a BoF exclusive on Jisoo, a Netizenbuzz and theqoo dump on Jennie's Chanel appearance, and I am way too ready to get into all of it. This is not Dior Beauty, and it's not Hello Kitty — Salomon is an outdoor trail brand making a lifestyle pivot, and BoF calling it an exclusive tells you the industry is treating Jisoo like trade-scoop material, not just a celebrity placement. And while that drops, Jennie's Chanel show photos hit Netizenbuzz with no backlash at all — 'freaking cool,' 'cutie sexy,' clean across the board. I said the Korean sentiment was an open question on Tuesday. It's not open now. Here's Lei Takanashi at The Business of Fashion:
Salomon’s newest brand ambassador arrives at a moment when its lifestyle-focused Sportstyle line is still a powerful growth engine for the Amer Sports-owned brand. Salomon's latest global ambassador, Jisoo, comes from the globally recognised K-Pop group Blackpink.
Jisoo x Salomon — BoF exclusive, out this morning. And the framing matters: BoF ties the deal to Salomon's Sportstyle line still being a 'powerful growth engine' for Amer Sports, so this is bigger than a celebrity face placement. It's Salomon signaling where the lifestyle pivot is headed. Trail running and outdoor lifestyle — that's a totally different brand lane from Dior Beauty or Hello Kitty. Yesterday I said the OT4 brand sweep was complete. Jisoo just added a fifth anchor, and it's the most strategically different one on her roster. If you line up the week, it's pretty wild: the Hello Kitty Singapore pop-up opens today, the Met Gala livestream moment already happened, and now Salomon via BoF — three brand stories, three categories, all Jisoo, all in one week. That looks like a portfolio being built in public. And BoF sent their New York correspondent to file it. Lei Takanashi covers menswear, streetwear, young consumer trends. That's not a K-pop desk assignment. Western business press is treating Jisoo like an industry subject, and that's a different tier than fan outlet coverage. Khushali Srivastava, writing in Reality Tea:
Jennie knows how to turn a performance outfit into a full fashion moment. In a striking new video, the BLACKPINK star stepped into the spotlight wearing a shimmering silver look layered over a bold red bra top. Jennie delivered a stage-ready appearance that felt equal parts edgy, glamorous, and effortlessly cool.
Okay, Reality Tea is calling this 'stage-ready' — silver embellished jacket, red bra top, matching bottoms. That's not a press-event fit, that's a performance silhouette. After two days of Jennie strictly in Chanel Métiers d'Art context, this is the first piece that puts her back in performer mode. The photo credit is Chung Sung-Jun via Getty for Chanel, so this is still inside the Chanel show orbit — it's not some separate stage moment. Reality Tea is reading 'stage-ready' off the styling choices, not off an actual setlist. Fair, but that framing still matters. The Theqoo thread today said 'cutie sexy' and 'freaking cool' — clean positive, no split. Now a Western outlet is landing on 'edgy, glamorous, effortlessly cool' on its own. Same look, same day, two different cultural registers, same verdict. Netizenbuzz writes:
She looks even prettier because she’s not wearing your FULL ON-fake hair line, FULL ON-overlip, FULL ON-aegyosal, and FULL ON-fake lashes type of makeup that’s trending nowadays… Her lip makeup is especially pretty
The Theqoo journalist photo dump from the 2026 Chanel Métiers d'Art show is in now, and the domestic Korean reaction is clean — 'human Chanel,' 'best Chanel look I've ever seen on her,' no division, no caveat. That's the receipts on a question we had open since Monday. And the part that's really cutting through is 'not wearing your full-on fake hairline, full-on overlip' — that's Korean fans calling out a styling shift and saying this version of Jennie is the one. That's not generic hype, that's a verdict on a specific look. Worth noting: there are two separate Theqoo threads here, the journalist candids and then the full collection show. Both went positive, so the reaction held across two different photo sets, not just one viral frame. After two days of Western outlets doing their own Chanel read, Korean fan discourse just came in completely unambiguous. 'Freaking cool' and 'totally luxurious' in the same thread — Jennie's Chanel era is not a contested narrative right now. If you follow BLACKPINK news closely, you might also like NewJeans Daily Podcast — a Bunnies briefing on Minji, Hanni, Danielle, Haerin, and Hyein, with comeback watch, ADOR/HYBE updates, music signals, and K-pop news. Find it wherever you listen to podcasts.
If you want to dig a little deeper, we've put links to every story from today's episode in the show notes. Tap through to the ones that caught your ear.
That's BLACKPINK Daily Podcast for this Thursday, May 28th. This is a Lantern Podcast.